Customer fibs that gets results

Why does it pay sometimes to be economical with the truth? Because dealing with some companies forces you to if you want a desired outcome.

Take today. I am having huge problems with my ISP and seem to be the only person who can’t stay connected to the web long enough to do anything.

Having checked all [...]

Customer Service should be the end result

The majority of customer experiences are judged on the single criteria of the quality of the customer service.This is valid but not always appropriate.

Customer service should be the end result of  a series of exchanges and not the sole deteriminant of how good a company has performed.

The old adage that “coffee stains on the passenger [...]

Every Little helps...not in Berkhamsted

Tesco Metro in Berkhamsted don’t seem to understand the basics of customer service.It seems that every little help is too much effort….

They open at 7am and staff are there to clean and bake at 5.00am.

At 8.00am the baked goods are rarely on the shelf…why?No idea…

The delivery could be late of course which could account for [...]

Save clients,Tel-E-Market

Tel-E-Market to stay ahead

What does it cost to run a good Tel-E-Market campaign? A modest amount that is a brilliant return on investment.

What does it cost not to run a Tel-E-Market campaign?

You could be costing yourself valuable clients and intelligence by not keeping up some regular customer and market place research.

Non Tel-E-Market use could effectively [...]

Hertfordshire beats London

Having spent some time recently with friends from London it seems that there is a move a foot to invade Hertfordshire…

The reason is clear, apparently people in this county are friendly,welcoming and generally nicer than our London counterparts.Also it was noted that customer service seems to be alive and well in the shire with stories [...]

Telemarketing V Telesales..

Have seen too many lists recently that attempt to show the best way of approaching telemarketing, the what to do and not what do type approach.All very useful I’m sure.

It’s clear that the most important point has been missed..too many companies run a Telesales campaigns in the name of Telemarketing and are doomed to failure [...]

Walk A Ways

Walk A Way without spending

Customer experience feedback often never even begins because customers get fed up and can’t be bothered to wait to be served…they go away empty handed.

I have noticed that in our local Waitrose the single basket paying area is so poorly laid out that customers wait in a long line that snakes [...]

PPC,easy to get confused...

Big day for England as they take to the pitch,vital that they do convert the expectation into action and a good result.

They really are taking to a field of dreams.Dreams of another world cup glory and to give us something to cheer about.

This made me think of the film,Field of Dreams, and the  line in [...]

Non briefs lead to poor proposals...

The last few weeks has seen the emergence of the bad brief brigade…those lovely people who contact you and ask how much will it cost to do some Telemarketing or to have some focus groups..

Immediately I reach for the Customeyes Research rate card and run my finger down to Telemarketing and calibrate instantly how much [...]

What ever happened to KM?

Knowledge management (KM) comprises a range of strategies and practices used in an organization to identify, create, represent, distribute, and enable adoption of insights and experiences. Such insights and experiences comprise knowledge, either embodied in individuals or embedded in organizational processes or practice

The above is taken form Wikipedia and says very clearly what KM is [...]