Phone day success

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Calling not emailing

This mobile is just a bit too big...

Monday has been a phone day and it’s been surprisingly successfull.

No huge global, trans-national or even minor companies have elected to use Customeyes….so far…

There has been no major rush that I can detect to browse my web site and discover more about us.

The plan was to instigate all contact by phone first and then follow up with email or letter.Too often I think that my electronic effort gets lost some where between my keyboard and intended inbox. The sense of frustration that a great message is being sat on and not used can be too much to deal with.

Why haven’t they got back to me yet? Are they there? Did I send it to the right person? All these questions can ruin your day.Often the wrong person who gets your email will not forward it to the right person.

Email is not perfect nor is the phone, but, the phone allows a good rapport to be developed and is a useful intelligence device.

I discovered today that the named person on my contact list was not always the person who has responsibility or decision making sign off.I learnt from many calls of future plans that I can now factor into my new business drive.

Information was imparted from some calls that allowed me there and then to change tack and mould my offering to their needs.

I achieved more in half an hour on the phone with one prospect than I could have achieved in weeks had I have gone the email route to begin the relationship building.. The call allowed me to move the contact from my “suspect” list to my “prospect” list straight away.My lists are now better and more organised thanks to calling.

Go on, set aside a morning,grab your phone and get calling…you can get some new customers and maybe if you’re brave call some lapsed ones…

“I’ll call you”…but by email…

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Tricky new technology

I Recently spent some time at a very good networking event which delivered on many fronts.

Great people,great talks and great meetings.

Everyone I had meetings with said “Call me we’ll arrange  a time to meet up”…

Later on in the day I start to get emails from various people saying what a great meeting it was and how nice to see new faces.Some ask about meeting dates.

Having received an email our first reaction is to respond to it by sending a reply, which gets a reply which needs us to reply…before you know it a whole day has gone up in smoke by simply answering emails.

All of this could have been achieved by using the telephone….in less time with some positive benefits.

Firstly asking questions on the phone allows you a better chance of attaining the discovery of needs part of any problem solving exercise.

Secondly in so doing you are building a relationship and not building a healthy out box.

Thirdly, you will save time by telephoning and not ruin as many  keyboards…

Why is it that we are so absorbed by communication on what’s called Social Media platforms and we ignore the best communications channel there is?

The telephone should be the first means of communication and then email.

Maybe the telephone should be given it’s own day of the week and email banned as a communication tool on that day?It can still be used as an information tool but not as a quick an easy way of engagement.