Customer research to improve customer experience, business performance
and profitability

Competitor and Market Intelligence

Why Monitor competitors?

  • Your company is better off for knowing more – fact
  • Learn about potential rival new products
  • Assess Customer Service
  • Interrogate rivals web sites and test response times
  • Continuous SWOT analysis
  • Predict competitor moves
  • Same Better Wow matrix - exploit weakness and build on strengths
  • Enhance your Social Media strategy by studying theirs..

What ever the company size,established or Start Up.. can you afford not to know what the competition is up to?

If you went out of business at 5.30 tonight where would your customers go at 9.30 in the morning?

Don’t know? Find out

Consider this…your competition will be watching you…do a better job tracking them…

Business Intelligence for Intelligent Business – stay ahead of the competition with regular health checks, in particular M.O.T – Market Opportunities Template

Our key services look at each of these areas

  • Main competitors – who are they and what do they do?
  • Their web sites -how good? How easy to buy from? How well optimised?
  • New entrants – who has recently entered the sector and what is their point of difference?
  • Pricing,products and service – who comes out on top?
  • New products and launches as well as any media campaigns
  • Opportunities – regular market health checks could reveal new revenue steams not previously thought of
  • Deficiencies - regular monitoring could show that maybe ground is being lost in a particular area and it needs putting right.

For more information please contact us to see how we can help.

View Angus Grady ✩Customeyes Research✩0845 6885272's LinkedIn profileView Angus Grady ✩Customeyes Research✩0845 6885272′s profile

 

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