|
Often combinations of Mystery Shopping / calls
and Telemarketing / Research reveal issues that need to
be explored in more depth and with key customers or stakeholders.
This is especially true if an organisation has experienced
change or is planning expansion.
This method of contact with consumers and stakeholders allows companies
to also -
- test new ideas and proposed formats
- obtain feedback that would normally not be captured
- tap into feelings before they become issues
- discover customer motivators
- assess staff training and satisfaction and address
motivational issues
|
info@customeyes-research.co.uk